Task 1.1: Case study Proposal (W1)
Assessment type: Discussion forum
Description: Develop the proposed title of the Case Study
Task 1.2: Case study – Draft 1 (W3) Assessment type: Discussion forum
Description: Develop the table of contents of the Case Study Proposal
Task 1.3: Case Study Analysis (W5)
Assessment type: Written assignment
Description: Develop the related literature review of the Case Study
INSTRUCTIONS
Main task
Students will develop the related literature review of the Case Study. The purpose of a literature review in a case study
When you write a case study, you must conduct a literature review to situate your research within existing knowledge. The literature review gives you a chance to:
Step 3 – Identify themes, debates, and gaps Step 4 – Outline your literature review’s structure Step 5 – Write your literature review
Format
Your submission must meet the following formatting requirements:
Task 2.1: Case study – Draft 2 (W7) Assessment type: Discussion forum
Description: List related references using the Harvard Reference System as well the citations for the case study accordingly
Task 2.2: Case study (W9)
Assessment type: Written assignment
Description: Develop the final submission of the case study
INSTRUCTIONS
Main task
Students will develop the final submission of the case study
The case studies generally follow a typical structure, which means that they have a beginning, middle and end. Consider it a "before and after" snapshot of a client's business – with citations, references, and academic background theory, and research data.
Business case studies are often developed by the marketing team and delivered to the sales team and publish to the website or well-known blog platforms. Furthermore, sales department can use the case study to arrange a meeting with prospective clients.
Elements of a case study
• Executive Summary
o ProblemStatement
o Recommendation
o SupportingArgumentsandEvidence o Conclusion
• Introduction
o Introductorysentence
o Problemstatement
o Detailsabouttheproblem(sticktodetailsthatrelatetoyourrecommendation)
▪ Who is the most important decision-makers? Stakeholders? ▪ What are the most important issues?
• Analysis
o Anexaminationoftheproblem
o Applycourseconceptsortheoriestotheproblemtoprovideinsightintocausesand
effects
o Concludewithasummaryofwhatyouranalysishasrevealed
• Alternatives and Decision Criteria
o Presentingallviable,mutuallyexclusivesolutionstotheproblem.
o Outliningthecriteriathatwillbesystematicallyappliedtodeterminethebestsolution
to the problem
• Recommendations and Implementation Plan
o Detailedexplanationofwhatyourrecommendationentails.Whatisitthatwillbe done? What specific steps will be involved? What equipment or expertise will be needed?
o Explanationofyourimplementationplan,including:
• Conclusion
o Summary sentence that explains what we have learned from the report
o Oneortwoimpactfulandmemorablestatementstoconcludeyourreport(whatisthe
most important thing that the organization should take away from the report?) • References Citing Sources
Format
Your submission must meet the following formatting requirements:
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